Hair care event to educate community on African American hair – WQOW TV News 18

EAU CLAIRE (WQOW) – For some people, their hair is a fashion statement, but for many in the African American community, it’s much more than that.

This week the Eau Claire Area School District is teaming up with a local mentoring program called Power of Perception to host “Hair Care to Make You Aware.”

At the event, there will be a panel of speakers with hairstyles ranging from dreadlocks to low cuts to curly hair.

Hair braiders and barbers will also be doing tutorials and giving haircuts to models and attendees.

All community members are invited to learn why hair care matters through the eyes of people in the African American and biracial community.

“It defines who we are.  It defines us and our culture.  And so with this event, I just want to help bring together a collective group of people that has the resources in order for these parents, adoptees, or adoption-type parents, to just parents in general that just don’t have that knowledge or understanding being in a predominantly white area like Eau Claire,” said Dennis Beale, CEO and founder of Power of Perception.

The event will also have a COVID vaccination station and food and drinks.

Hair Care to Make You Aware is Thursday, Nov. 18 from 5 to 8 p.m. at North High School on 1801 Piedmont Road in Eau Claire.

Beale also plans to donate hair care products to North and Memorial High Schools.


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